Wow, another year has flown by! That time of year has arrived once again, the time of year when we look back, reflect, learn from the broader patterns, and make decisions that set the foundation for a successful next year!
Last years reflections were certainly plentiful, and this year certainly didn’t disappoint, with the emotional roller coaster of running a business seemingly having no end. However, advancing along your business journey from ...
Read MoreWhile engagement and productivity are different, engaged employees tend to be more productive and guarantee a better customer experience. Not to mention how an energized work environment not only attracts talent but retains it.
It is that time of year again and, unfortunately, many organizations are set to be disappointed in their employee engagement scores, once ...
Read MoreWith employee disengagement numbers being shown at near 70%, more and more organizations are looking at how they can create better workplace cultures to engage their workforce in meaningful ways, and for good reason. Workforces with higher levels of engagement have been found to be more profitable, have less turnover, and ...
Read MoreOften times driving impactful change requires conversations that can be difficult, sensitive, or emotional. Throughout our experiences we have seen several instances where data was able to successfully guide meaningful discussion in such moments. The feedback we’ve received from such conversations have proved ...
Read MoreI was recently honored to participate in a panel at Beekeeper’s announcement of their integrated workplace feature, alongside Jennifer Pappas (Internal Communications Manager at Wireless Vision), Anja Luthje (Group Director Rooms and Quality for Mandarin Oriental Hotel Group), and facilitated by Beekeepers VP Corey McCarthy.
The theme was all about the hot-topic of culture, A.I and especially how they impacted the non-desk workforce.
Read MoreWe were really excited to have recently been invited to see Verizon’s Next-Gen retail store and experience a VR demonstration they currently have at their SF location onMarket Street. We got to have some great conversations with the people behind the new design concepts and took away several insights that can serve as ...
Read MoreThis month the team attended a couple of great events for Culture Week SF (August 14th-18th). For those not familiar, Culture Week is a collection of events, both physical and virtual, focused on workplace culture.
For those that work in HR, or any one of the growing domains ...
Read MoreAs more and more organizations continue to build out their Experience Design (XD) capabilities and their User Experience (UX) teams we are asked more and more often for tips to help expedite the UX teams success in bringing UX capabilities and focus to the organization. Here are 5 tips ....
Read MoreWe love working with newly formed or early stage experience focused teams and getting them going in the right direction as they work to increase their organization’s maturity in the domain. After working with numerous teams all over the globe to build out their practices in various areas of experience design, we have noticed ...
Read MoreBy now it is pretty clear that your customers are the core of driving your experience strategy. Given that using customer feedback and insights is a critical part of the CX agenda, at EffectUX we often find ourselves getting asked about how to create a cohesive customer feedback strategy—from both a client perspective and an employee perspective. So here are 6 considerations and some great articles providing insights ...
Read MoreThe fight for customer loyalty is fierce these days and with the ever increasing focus, many brands are taking a closer look at how they can compete to win the heart-share, mind-share, and of course, “purse-share” of their audiences. As they focus on elevating their customer experiences and finding their advantages in an ever more competitive marketplace, several businesses ...
Read MoreFor those that read our articles, you’re aware that we often draw inspiration from what we see, interactions with people or organizations, their stories, and from our research (be it from a chef, or a trip to the dentist), and then apply the learnings to the domain of experience design. Well…
Read MoreLast week we had the honor of attending the EY Global TMT Expo. It was a great day filled with several thought provoking conversations, ideas, and opportunities. The Expo was attended by 14 industry sectors that included several companies around the areas of customer experience, to business transformation, robotics, and AI.
While talking with the attendees—the representatives of various products ...
Read MoreIt is no secret that organizations everywhere are trying to focus on the experience they provide to their customers. But truthfully, thinking about your customers and users should simply be how you work, how you think, and how you operate across the whole business anyway. The organizations that do this tend to see the power of using Experience Design and this way of thinking to solve business problems in ...
Read MoreAfter the success of the Confidence EmpowHER event in November last year, we were honored to provide The Glow Effect with a Money Belief Index for their recent event in LA called, EmpowHER: Crush Money Blocks & Raise Your Worth. This half-day conference-like workshop was built on the same event-design principles that I discussed previously with Glow Effect Founder, Saren Stiegel, but, this time, gave females the opportunity...
Read MoreAs organizations try to increase their organizational maturity in customer experience, try to improve the experiences that they deliver to their customers, and try to achieve other business goals that they may have, we have seen lately many cases that we have termed “band-aided Experience Design”.
While band-aids serve a great purpose in life...
Read MoreLast year Forrester spoke of CX leaders and laggards, and the fact that “Customer experience leaders grow revenue faster than CX laggards, drive higher brand preference, and can charge more for their products.” Now, while being a CX leader is a moving target, as we start 2017 it is certainly becoming even more apparent which brands truly have the customer as their focus, truly have Customer Experience as a strategy, and who is actually moving the needle and transforming how customers and potential customers feel about them.
Read MoreRecently we were honored to be a part of an EmpowHER event in association with The Glow Effect. At the start, the women in attendance took our Confidence Index. This had two purposes in relation to the event’s design: firstly, to enable reflection amongst the attendees that would set up the correct mind-set for deeper discussions, and secondly, to allow us to see the barriers and strengths present amongst those...
Read MoreI’ve often been told by several relatives that from a very young age I used to say that I wanted to run my own business. Now I do, and as the end of the year comes, a time that always instills increased and broader reflection than normal, I was looking back at all that I have learned since starting out this chapter of my journey.
Firstly, owning your own business can be...
Read MoreI had a very interesting interaction the other day with a man who is a partner in a Poke bar chain that has a couple of locations nearby. The interaction served as a great reminder as to how the Customer Experience is built from every interaction with a brand, including moments such as a seemingly innocuous conversation with a person representing the brand.
First, some background..
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